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How to Go Viral on TikTok: Lessons from Sunglasses Kid.

How to go viral on TikTok

Can a TikTok go viral a day after posting?

Imagine waking up to find your music has gone viral. Almost overnight, you've become an internet sensation. This is precisely what happened to Sunglasses Kid, the music producer who captured the imagination of millions with his unique P.O.V. content. The latest episode of the Inside the Mix podcast, "How to go Viral on TikTok with Sunglasses Kid" offers listeners an intimate look at the triumphs and challenges of internet music stardom.

Social media and viral strategy

The episode begins with host me setting the stage for the year ahead. He expresses his ambition to support independent artists and producers, showcasing his passion for the craft. The return of Sunglasses Kid to the podcast brings an opportunity to reflect on the past year's events, particularly the artist's explosive growth on social media platforms like TikTok and Instagram. Sunglasses Kid shares the whirlwind experience of going viral on TikTok, and the opportunities and challenges that come with sudden fame. The discussion reveals how a well-crafted social media strategy can transform an artist's career, illustrating the impact of sharing engaging, on-camera content and the power of cinematic nostalgia.

"If you don't want to play the game, don't join TikTok." – Sunglasses Kid

What are the issues in the music industry?

The narrative then delves into the complexities of the music industry, from legal considerations to balancing creative output with maintaining a day job. Sunglasses Kid's pragmatic yet enthusiastic approach to his rising fame and the business side of music offers a valuable perspective for aspiring artists.

What are the highs and lows of music?

Listeners are given a candid reflection on the highs and lows of music production fame. Sunglasses Kid recounts the emotional rollercoaster of dealing with negative comments and industry pressure. Despite these challenges, the decision to persevere has resulted in a substantial positive shift in his career.

Always be prepared for an opportunity

In the world of music production, first impressions are critical, and Sunglasses Kid discusses the importance of readiness and rapid response when opportunities arise. He shares anecdotes about remaining cool under pressure and the benefits of naivety in high-stakes professional settings.

How to deal with unpredictability

Finally, the episode touches on the unpredictable nature of fame and success in the digital age. Sunglasses Kid expresses his desire not for celebrity but for financial stability and creative fulfilment as a producer. His journey highlights the volatile relationship between social media and the public's fickle attention.


In summary, this podcast episode provides a multifaceted view of the music industry's digital frontier, where creativity meets the power of the internet. It's a story of resilience, adaptability, and the pursuit of creative dreams in an era where a single beat can launch a global sensation.

What's Next?

Tune in to How to Go Viral on TikTok with Sunglasses Kid for an insightful exploration of what it means to be a music producer in today's fast-paced digital world. This episode is as much about the music as it is about the journey behind it, offering valuable lessons for anyone looking to make their mark in the music industry.


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